Our key aim is to provide statistically reliable information on which both strategic and tactical decisions can be based with confidence. Sample size has an […]

Through our fieldwork partner we have access to a nationwide network of over 1000 interviewers who are all IQCS trained so assuring clients of the […]

The International Business Network group. IBN was originally founded in 1992 to give Australian companies access to Far Eastern markets. IBN now represents more than […]

We have helped numerous businesses boost their marketing, aquire new customers, retain existing ones whilst often cutting marketing costs. The end result is increased profitability.We […]

Should you, or have you already, invested in social media marketing? Is it worth the time, effort and cost? Is it the Holy Grail that […]

We have extensive experience of using mystery shopping to test service levels before and after training courses. Mystery shopping provides an easy to understand method […]

Our involvement in market research has led to us to develop a number of modules to help understand the mechanics of market research. Introduction to […]

Outsourcing the marketing function is becoming an increasingly attractive option particularly for SMEs. There are no end of advantages and some disadvantages but the main […]

Best value Research to meet the requirements of the Best Value initiative has been conducted using a wide range of research interviewing techniques. Surveys usually […]

Sample size calculator For most clients the statistical reliability of their market research is of paramount importance. They need to be certain that any plans […]

Marketing Assistance Ltd provides the full range of market research services for both public and private sectors. We aim to provide cost-effective, reliable, and actionable […]